You spend four days nonstop typing and re-typing to get a 2000 word masterpiece and when you release… Nobody gives a fuck!
It’s almost impossible to make an original hit without a loyal follower base to propagate your stuff!
So it’s all doom and gloom huh?
What do you do?
You hijack the existing waves of viral content!
And use that as a Trojan horse to get your point across!
The best example is – insanely popular movie dialogs and songs refrained to serve as marketing materials for brands.
Enough theoretical crap.
Now tell me-
Which one is more engaging?

Of course, the second one is not a replacement for the first
But it’s how you grab their attention and get them interested enough to want to see the first!
The Trojan horse isn’t going to pull out swords and fight in the war for you, But it will get your soldiers in!
So that they can fight and win the war!
Social media is all about attention-grabbing volume and regular presence!
You can’t do that with 2000 word posts!
More than that social media content is about, grabbing the attention of a bunch of people who weren’t essentially looking for you, and then using your content to filter out the 2% of the people who will be interested in reading your 2000 word posts!
But that’s a topic for another post!
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