Trend-jacking is hooking your marketing to with a trend, event, or occasion
You see this every day and you know it really works
But actually doing it for your business is hard!
So here are the essential steps that will put you directly in the fast lane of trendjacking.
- List down the attributes of the trend
- Which attribute connect closely and strongly with your brand, product, offer, or message
- Take the winners, use a dash of creativity and copyeriting!
- Top it with a meme or so if needed and voila!